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This Week on our Business Shows

This Week on our Business Podcasts!
Check out these awesome podcasts we produced this week! If you want to be featured, just reply to this email and we'll try to get you booked.
Want to Grow Your Business with a Podcast? Grab a copy of my new book here: Ultimate Podcast Book
Want to be a guest on one of these shows? Send a pitch here!
The Sharkpreneur Podcast with Seth Greene airs episode 1317 on 9/7 with Amanda Johnson. Amanda Johnson discusses how personal stories shape identity, behavior, leadership, and relationships, and explains how writing helps people recognize recurring narratives and gain greater agency. She also explores storytelling as a form of medicine and how entrepreneurs can use it to strengthen connection, clarify their message, and build a lasting legacy.
The Sharkpreneur Podcast with Seth Greene airs episode 1318 on 9/9 with Andy Harris. Andy Harris explains how business owners can maximize their companies’ value by identifying strategic buyers, creating competitive tension, and looking beyond standard industry multiples. He also explains how the right buyer can deliver a strategic premium while helping owners protect their legacy, achieve personal goals, and build greater generational wealth.
Grow Your Business & Grow Your Wealth with Gary Heldt airs episode 337 on September 9 with host Gary Heldt talking with retired U.S. Army Black Hawk instructor pilot and financial fiduciary Alan Lee Porter about building retirement plans around distribution, protection, and contingencies, not simply rate of return. Alan shares the family events that changed his career and explains why coordinated advisors, annual plan reviews, and earlier tax planning can help families protect wealth and approach retirement with greater confidence.
Warmest Regards,
Seth Greene
PS: Want to Grow Your Business with a Podcast? Grab a copy of my new book here: Ultimate Podcast Book
How Jennifer Aniston’s LolaVie brand grew sales 40% with CTV ads
For its first CTV campaign, Jennifer Aniston’s DTC haircare brand LolaVie had a few non-negotiables. The campaign had to be simple. It had to demonstrate measurable impact. And it had to be full-funnel.
LolaVie used Roku Ads Manager to test and optimize creatives — reaching millions of potential customers at all stages of their purchase journeys. Roku Ads Manager helped the brand convey LolaVie’s playful voice while helping drive omnichannel sales across both ecommerce and retail touchpoints.
The campaign included an Action Ad overlay that let viewers shop directly from their TVs by clicking OK on their Roku remote. This guided them to the website to buy LolaVie products.
Discover how Roku Ads Manager helped LolaVie drive big sales and customer growth with self-serve TV ads.
The DTC beauty category is crowded. To break through, Jennifer Aniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.

